The Journal
The Alley Journal
Expert fitting guides, brand deep dives, and curated inspiration to help you find your perfect lingerie.
Red Underwear on New Year's Eve: Where It Comes From
In Rome and Madrid the shop windows turn red in late December, and in Santiago and Lima they turn yellow. Here is what the underwear tradition means in each place, and how to wear it under a New Year's Eve dress.
What to Wear Under a Halloween Costume
The costume is the easy part. Here is the base layer that works under a catsuit, an off-shoulder dress, sheer mesh, a corset top or a short skirt, plus how to stay warm and get through a bathroom trip.
Date Night Lingerie: What to Wear When You Want to Feel Incredible
Whether it's a first date or your 500th, the right lingerie underneath changes everything. Here's how to choose pieces that make you feel unstoppable.
Lingerie for Your Honeymoon: The Complete Packing Guide
How much lingerie should you actually pack for your honeymoon? What styles work for different destinations? Here's the no-stress guide to honeymoon lingerie.
What to Wear Under a Backless Dress (7 Real Solutions)
That gorgeous backless dress is useless if you can't figure out the bra situation. Here are 7 solutions that actually work, from adhesive bras to going braless.
What Underwear to Wear to the Gym (It Matters More Than You Think)
The wrong underwear can ruin a workout. Chafing, bunching, moisture — here's exactly what to wear for every type of exercise.
Lingerie Under White: The Ultimate Guide to Invisible Underwear
Spoiler: white underwear under white clothes is the WRONG answer. Here's what actually works — and it has everything to do with matching YOUR skin tone.
Valentine's Day Lingerie Guide: Last-Minute to Luxury
Whether you've been planning for weeks or just realized it's February 12th, we've got you covered. From same-day options to investment splurges — plus a self-purchase section, because you deserve flowers AND lingerie.
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