

Cosabella
Italian lace mastery since 1983 — where Milan's fashion heritage meets everyday intimates
Four Decades of Italian Lace Excellence
Cosabella — Italian for "beautiful thing" — was founded in 1983 by Ugo and Valeria Campello in Miami, though its soul has always been rooted in Italy's textile tradition. The Campellos recognized that American lingerie lacked the sensuality and craftsmanship of Italian intimate apparel, and they set out to bridge that gap. Over four decades later, the family-owned company (now led by their daughter Silvia and son Guido) has become synonymous with one thing above all: extraordinary lace.
What Makes Cosabella Different
Cosabella designs and develops all of its lace in-house, working with Italian mills that have produced fine textiles for generations. Their proprietary stretch lace is their calling card — it's softer, stretchier, and more durable than what most competitors use. The brand's approach to lace isn't decorative; it's structural. Their bralettes use lace as the primary support mechanism, eliminating the need for underwires or excessive engineering while still providing shape and lift.
Key Product Lines
Never Say Never is the franchise that built the brand — a collection of lace bralettes, underwear, and accessories in an ever-expanding range of colors. The Sweetie bralette from this line is one of the best-selling bralettes in history. Soire offers mesh and microfiber basics for everyday wear. Evolved targets the full-bust market with supportive curvy bralettes. Pret-a-Porter brings the lace expertise into loungewear and sleepwear.
Who Cosabella Is Best For
Cosabella is the go-to for lace lovers who want the real thing — not the scratchy, flimsy lace found at mass-market retailers, but soft, Italian-made lace that feels like luxury against the skin. It's ideal for bralette devotees, especially those in the A-to-D cup range where wire-free support is practical. The brand's range of 50+ colors in core styles also makes it a strong choice for anyone who wants their underwear to coordinate with their wardrobe.
Price Range
Bralettes from $49 to $79, underwear from $19 to $36, sets and special pieces up to $120. This positions Cosabella in the accessible premium space — more than mall brands, but reasonable for the quality of Italian lace and construction.
Size Range
Bralettes in S through XL, with the Curvy line extending to support D through F cups. Underwear in S/M/L/XL and petite-to-plus sizing in select styles. Numerical bra sizes available in some collections from 30 through 38, cups A through DDD.
Sustainability
Cosabella has implemented solar energy at their production facilities and uses recycled materials in packaging. Their Italian-made lace is produced with lower environmental impact than synthetic alternatives, and the family-owned structure allows for long-term sustainability commitments without shareholder pressure.